TIPS N TRICKS PARADIGM

What is backlinks? A back link is an inward link to your site that may or may not be reciprocated with an outward link back. If page A links to page B then a back link would be a link which goes from page B back to page A. For example let’s consider you find an interesting article on web and you require the article to be displayed on your website hence you link the article to your website. Now your website acts as a back link to that article or to the URL where the article is originally located. Check your website backlinks with  Back link Checker tool  that enables you to know the number of websites who have given a link to your website or webpage. Back links are inward links to a website or a webpage; it acts as one of the key factors in determining the ranking of your website. It helps you to have a track of the other websites on the web that link to your URL. How to Build Backlinks It is out of question that quality backlinks are crucial to SEO su...

What is Off Page SEO?     Off page SEO or search engine optimisation is doing things off site to improve your sites search engine rankings. The only thing you can do off site to incraese your rankings is build up more links. More links will generally lead to better Google PageRank and better search engine rankings.> When you are trying to get more links you need to think about quality, not all links are created equal and links from low quality sites will have little or no impact on your rankings. The best types of links that you can get are from trusted sources such as universities, newspapers and even some of the top notch directories such as dmoz and Yahoo. It is sometimes difficult to spot the good links; here are a few questions you should ask yourself when you are looking at sites or pages to get links from:           Is this site or page relevant to what I do?           Is this site linking out to...

The Ultimate Guide to On-Page Otimization We work with a great deal of very talented website designers and developers who create first-rate websites for their clients – aesthetically superb but not always the most search engine friendly they could be. Overall it can make the project more expensive for the client because it means that we as the SEOs have to go back under the hood of their shiny new website to make tweaks for better on-page optimization. This guide is intended to be a cheat sheet that allows you as a designer or developer to really bake SEO into the projects you are working on – saving your clients time and money in the long run as well as making the process much more seamless for them and your life a heck of a lot less stressful, well at least no more SEOs bugging you to make changes! Website Factors & Site Architecture Factors URL Structure  – the golden rule when it comes to URLs is to keep ‘em short, pretty and include the page level keyword – n...

A List of All On-Page and Off-Page SEO Optimization Steps 1.  Website analysis  = A website analysis is a must for every website owner and if you are an SEO you must know how to do a website's analysis. A website analysis is more than a checklist in which you check if everything works fine and according to plan or not like content, programming, competition etc. 2.  Keyword Research  = Keyword research is necessary for a website. It helps in getting best keywords which will help you to get only the targeted traffic from search engines. 3.  Bold, Italic effect to main keywords  = These tags shows the emphasis given to a particular word. This kind od tagging helps the bots to understand that what the owner want to tell the user and what are the main key points of the content shown in that page, for which it would have higher ranking in SERP results. 4.  Canonicalization  = Url Duplicacy, if not solved then can harm your website...